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adooh Platform

Schedule, play and monitor every screen in your network.

adooh is DGCT's data-centric digital out-of-home platform. It brings media asset management, campaign scheduling, content distribution, player software, playlogs, monitoring and dashboards together, and connects audience measurement, glasses-free 3D displays and IoT sensors to the same data.

Media asset management Scheduling & distribution DOOH players Playlogs Monitoring Dashboards
Why adooh
Data-centricEvery play, device event and audience signal is logged and usable.
OpenIntegrates audience measurement, sensors and third-party systems.
Edge-readyPlayers and edge AI devices managed from the same platform.
ScalableFrom a single venue to networks of thousands of screens.
Platform capabilities

One platform from media upload to campaign report.

adooh covers the complete content and campaign workflow of a DOOH, retail media or digital signage network.

Media asset management

Store, organize and approve every creative in one library.

  • Video, image, HTML5 & 3D content
  • Tagging, versioning & metadata
  • Approval workflows

Scheduling & distribution

Plan campaigns and push content to the right screens at the right time.

  • Campaigns, playlists & dayparting
  • Targeting by location & screen group
  • Secure content sync to players

DOOH player suite

Reliable playback on every screen, online or offline.

  • Windows & Linux media players
  • Offline playback & resynchronization
  • Glasses-free 3D content support

Integrated data logging

Every play and every device event, timestamped and stored.

  • Playlogs per screen, content & campaign
  • Device & audience events
  • Feeds proof of delivery with adooh.pod

Monitoring & remote control

See the health of the whole network and act before screens go dark.

  • Player & network health monitoring
  • Intel AMT remote control
  • Remote support with adooh.remote

Dashboards & analytics

Turn playback, audience and device data into decisions.

  • Campaign & network dashboards
  • Audience-enriched reports
  • Advanced analytics with iCrunch
Topology & inventory

Know every site, screen and sellable slot in your network.

adooh keeps a live model of the network: where every venue and face is, which players, screens and sensors serve it, who watches it and what can be sold on it. Operations, planning and ad sales work from the same source of truth.

Network topology

See how sites, screens, players and sensors are organized and connected.

  • Hierarchy of networks, venues, zones & faces
  • Player, screen & sensor relationships
  • Connectivity and device status in context

Screen & asset inventory

One register for every physical asset in the network.

  • Screens, players, faces & sensors
  • Specs, resolution, orientation & installation details
  • Ownership, contracts & maintenance history

Location & audience data

Describe each face the way media planners and advertisers think about it.

  • Geolocation, venue type & points of interest
  • Audience profiles per face from audience measurement
  • Footfall, traffic & dwell context

Inventory for ad sales

Turn the physical network into sellable media inventory.

  • Faces, loops, slots & share of time
  • Availability & occupancy by period
  • Packages by location, venue & audience
How it works

From upload to proof, in one flow.

01
ManageUpload, tag and approve creatives in the media library.
02
ScheduleBuild campaigns and playlists and target screens by location and time.
03
PlayDistribute content to players that keep running, even offline.
04
ProveLog every play and report delivery and audience per campaign.
Extend the platform

Add measurement, proof and intelligence when you need it.

adooh connects to DGCT's other solutions and to partner technologies, so new capabilities plug into the same screens, data and dashboards.

Audience MeasurementViewers, attention, dwell time and demographics for every screen.
Proof of DeliveryAuditable playlogs and screen captures with adooh.pod.
Remote Device ManagementSecure supervision of every player with adooh.remote.
edgePulseVideoAgentic AI that adapts content and fixes devices.
Glasses-free 3D displays and content.
IoT sensorsEnvironmental, presence and traffic sensors as content triggers.

See adooh running your screens.

Book a demo with your own content and screen locations.

Request a demo